About Us
Who Are We?Groove Closet is an online clothing boutique specializing in fast fashion for four different girls. We believe that all aesthetics have a place in current fashion trends, and finding that place should be easy. Each one of our girls has a unique clothing personality that shines! About The FounderJayde is a 29-year-old living in Utah with her husband and two dogs. Her love for fashion started early—ever since her grandma gave her a pair of sparkly high heels for her fourth birthday, she’s believed in the power of clothes to make a difference. Her daily outfits were a game-changer for her confidence while working her office job, and now, through Groove Closet, she hopes to do the same for other women. By creating four different collections for four unique aesthetics, she wants to help people discover their personal style—and maybe even fall in love with fashion the way she did. Becoming Groove ClosetA lot of people have asked where the name Groove Closet came from. When the idea for the store was coming to life, Jayde wanted something that captured the feeling of a new outfit—that little groove you do when your jeans fit just right or the confidence boost when you’re “in a groove” at work. But why stop at just one piece that makes you groove? Why not a whole closet? 😉 The catchphrase “wear the groove” felt like the perfect way to capture that vibe. Plus, since Jayde is a dancer in her free time, it only made sense to bring a little piece of that world into this journey. Become Part of the FamilyWhen you shop with Groove Closet, we hope you understand what a big deal it is to us! We want every customer to be obsessed with our clothes and their shopping experience. Feel free to stay in touch by chatting with us on Instagram @groove.closet or emailing us at help@groovecloset.co. |
